Capital Crime Launches Creative Marketing Campaign with the City at its Heart

Capital Crime

Capital Crime 2023 will be held at the Leonardo Royal Hotel in shadow of St Paul’s Cathedral from 31st August - 2nd September 2023

With less than a month to go until London’s greatest celebration of crime writing opens its doors to the public, Capital Crime embarked this week on a bold and creative marketing campaign targeting crime loving readers across the city.

The Book Fairies will be venturing through the city over the weekend, hiding a selection of the latest books from authors appearing at the festival, as well as bookmarks with special discount codes, for lucky Londoners to find. The festival has also launched its very own branded cab, which will drive around London throughout August, as Capital Crime races towards launch day. The cab will be host to a very special Instagram Live later this month, when viewers will get a flavour of what’s in store at this year’s festival.

Richard Armitage, Peter James, Richard Osman, Yomi Adegoke, Joanne Harris, Imran Mahmood, Liz Nugent and Nicola Williams are just some of the amazing authors appearing at the festival, with over 100 authors taking part in over 30 events at this year’s Capital Crime lineup, which returns on Thursday 31st August – 2nd September, at the Leonardo Royal London. With day and weekend passes quickly selling out, Capital Crime has also opened it’s programme to a wider audience with a select number of tickets for individual events.

With everything from horror and history in crime to the legacies of Marple, Chandler and Bond, as well as the return of the Fingerprint Awards, voted for by readers, it’s set to be the perfect weekend for crime fans everywhere.

Capital Crime Festival Director, Lizzie Curle, said: “It’s really incredible to see the festival come to life and to have London be the heart and centre of the marketing campaign as we’re so proud to call it home. We hope that our individual event tickets and discounted ticket offers will make our festival accessible to all readers and crime fans. Myself and the whole team are looking forward to welcoming the authors, readers and fans who make Capital Crime so special to our new venue – it’s a joy to be able to celebrate the crime and thriller genre in style and have fun while doing so.”

About Goldsboro Books:

Goldsboro Books is an independent bookshop, based in central London, specialising in signed first edition books. Providing an expert, knowledgeable team and a carefully curated range is at the heart of the business, delivering the best book-buying experience for every customer. Goldsboro Books aims to interest and inspire book lovers, readers and collectors and provide the finest quality signed books in the world. Goldsboro Books was founded in 1999 by two friends and book collectors, David Headley and Daniel Gedeon. Their reputation for spotting quality books early on, an expert eye on the future collectibles, along with enthusiasm and passion for bookselling excellence has grown with the business and Goldsboro Books has become a world-famous and much admired bookshop. Their global reputation grew in 2013 when they were the only bookshop in the world to have signed copies of The Cuckoo’s Calling by Robert Galbraith, who of course turned out to be none other than J.K. Rowling