Global media brand delivers its take on the fashion industry in a 4-section premium quality newspaper as it continues its commitment to print with MONOCLE - The Summer Weekly, starting today
From the catwalks of Paris and Milan to Europe’s best fashion shops, from designer studios in Tokyo and Rome to where our clothes are manufactured – MONOCLE looks at fashion with a business edge in a broadsheet newspaper dedicated solely to this fast-moving industry.
The fashion special will be the final edition of MONOCLE – The Summer Weekly, a series of four printed newspapers, published every Thursday throughout August. Edition #1 – out today – leads with a special investigation into the effects of Brexit on design and architecture firms.
The Summer Weekly returns following last year’s hugely successful experiment to publish a seasonal newspaper that reaches premium audiences while they are on vacation.
The fashion special, edition #4, will be published on 30 August, just ahead of September's major fashion weeks in New York, London, Milan and Paris. Drawing on its extensive network of bureaux and correspondents, MONOCLE visits designer studios in Tokyo, Paris and Rome, profiles the CEOs of Portugal’s biggest manufacturing giants, interviews industry leaders such as Andrew Keith, CEO of Lane Crawford, and reports on Europe’s best fashion shop (it’s not where you expect it to be). Extensive women's and menswear shoots sit next to incisive commentary.
Jamie Waters, MONOCLE’s Fashion Editor, said: “We have significantly increased our magazine’s fashion coverage in the past 18 months, with the launch of our dedicated F section last March. With our fashion newspaper, we take this one step further. The broadsheet format allows us to print large-scale images and the tight turnaround of a newspaper means we can publish time sensitive commentary – both hugely important in an industry that is visually-oriented and moves at breakneck speed. We want to offer readers our take on the industry and where it is going.”
Andrew Tuck, MONOCLE’s editor, said: “Our repeat of MONOCLE – The Summer Weekly confirms our unwavering dedication to smart, engaging quality journalism in a printed newspaper format. Bringing together reporting on politics, current affairs and business, expert commentary and essays, big interviews and features on culture, design, food, travel, fashion, and sport, our weekly newspapers have become a treasured fixture in the MONOCLE stable.”
Some of the world’s leading brands, including Audi, Hermès, and Comme des Garçons, have leapt at the opportunity to take out large-format, full-colour broadsheet advertising in MONOCLE - The Summer Weekly.
The paper will be printed in Italy, and distributed widely to key cities across Europe and in the US and Asia, alongside airports and holiday resorts. A single issue retails at £5 and readers can take out a subscription for all four issues, at £35, including postage, via monocle.com.